Bringing the entire retail ecosystem on a platform to create a road map for digital transformation.
Changing business dynamics have seen most retailers leverage technology to grow their businesses and create a better customer experience, in-store and online. Their aim is to provide multiple tech-led touch points to help buyers make purchases seamlessly, receive recognition and get uninterrupted services.
New concepts are currently being adopted in the business, including omni-channel / Phygital commerce, AI, chatbots, loyalty across channels, endless aisles, self-service kiosks, IoT, blockchain and robotics. Global technology companies are ready with solutions based on these concepts to add greater value to a retailer’s digital transformation journey.
However, not many Indian retailers are aware how they can use these technologies to gain a competitive edge and accelerate their growth. The answer to this dilemma is to PHYGITS Live – A focused technology event covering all formats & functions in retail.